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For marketers to make the most of mobile they need to deal with a number of challenges.
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monthly ad transactions
data centers in the U.S.,
Europe and Asia
of AdAge leading national advertisers
of comScore 100 publishers
Let OpenX help unleash the full economic potential of your digital publishing company. You create great content. OpenX allows publishers to manage and sell across all of their online ad revenue channels and advertisers to reach large, targeted audiences, at scale.
Find out more about our Unified Monetization Platform
Maximize your ad revenue by selling your ad space to the highest-paying buyers in real-time auctions. Get top dollar while you maintain control over your brand—decide who can buy and what types of ads you want to show.
Learn about OpenX for PublishersReach your target audiences and maximize campaign performance across all screens. With 800+ managed publishers, ad buyers access 100+ billion monthly impressions and 450 million unique users worldwide.
Learn about OpenX for Ad BuyersWith OpenX, you have one ad technology system to manage ad revenue across desktop, mobile, video, and email. Classify inventory for your mobile sites or applications, schedule mobile-specific creatives, and view reporting for your mobile inventory or campaigns. We have mobile solutions just for app developers, too.
Learn more about OpenX Mobile
With Its “Demand Fusion” Tech, OpenX Helps Publishers Take A Smarter Approach To Real-Time Bidding
Ad tech company OpenX is announcing a new version of its supply-side platform today, which co-founder and Chief Revenue Officer Jason Fairchild described as “SSP generation two.”
OpenX Aims to Boost Publishers' Online Ads with New SSP Technology
New approach represents a major advance over traditional SSPs by fusing Real-Time Bidding (RTB) and ad network demand into a single auction. Key customers using the new OpenX SSP include YP, TVGuide.com and The New York Observer.
YP Embraces Programmatic, Taps OpenX to Sell Display Inventory
Local ad platform YP has beefed up its digital ad offering by “investing heavily in programmatic” through a new partnership with OpenX. The companies have struck a multi-year agreement that will give YP access to OpenX’s supply-side platform (SSP), OpenX ad exchange, and OpenX’s ad server.
OpenX Launches the First Global Exchange for Real-Time Bidding on Native Mobile Advertising
Ad tech leader OpenX announces Native Ad Exchange, a new ad exchange with an unprecedented combination of several of the most popular trends in the industry: mobile-first, real-time bidding and native advertising.
For marketers to make the most of mobile they need to deal with a number of challenges.
Download NowDo Agencies Have a Role in a Programmatic Future?
Read Blog PostYou’ll find OpenX hosting, attending, sponsoring, speaking, and exhibiting at a number of events.
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