Key Metrics

• OpenX serves trillions of ad impressions annually
• OpenX Ad Server  used by thousands of publishers globally
• OpenX Ad Exchange used by 96% of leading national advertisers and 65% of comScore top 100 publishers
• OpenX operates five data centers in the U.S., Europe and Asia

Funding & Key Investors

• More than $75 million (Series A, B, C, D and E)
• Accel Partners, Index Ventures, SAP Ventures and Samsung Venture Investment Corporation

Milestones

• June 2014 – OpenX transforms concept of SSP with industry-first Demand Fusion technology
• February 2014 – OpenX launches largest mobile-first native ad exchange
• November 2013 – Deloitte ranks OpenX number 5 overall on its Technology Fast 500 list
• September 2013 – Veteran technology and media industry executive John Gentry appointed to the newly created role of OpenX president
• September 2013 – OpenX expands into Germany and DACH region with the opening of an office in Munich
• February 2013 – OpenX closes $25 million Series E funding round led by new investor Samsung Venture Investment Corporation, joined by Dentsu’s digital subsidiary, cyber communications inc.
• October 2012 – OpenX acquires pioneering content valuation company JumpTime
• September 2012 – OpenX officially expands into Japan with the opening of Tokyo office
• July 2012 – OpenX opens of fifth data center; OpenX Ad Exchange supports more than 1 million bids per second
• April 2012 – Samsung Electronics and OpenX announce Samsung AdHub Market for Mobile
• February 2012 – OpenX acquires Supply-Side Platform LiftDNA
• February 2012 – OpenX announces Q4 2011 profitability and $100M annualized run rate
• July 2011 – OpenX announces major EMEA expansion
• May 2011 – OpenX closes $20 million Series D funding led by SAP Ventures
• February 2011 – Breakthrough version of OpenX Enterprise launches
• August 2010 – OpenX and Dentsu Inc. digital subsidiary, cyber communications inc. announces OpenX Market Japan, a new online advertising exchange model designed to lead the evolution of Real-Time Bidding exchanges in Japan
• November 2009 – Microsoft and OpenX enter into ad technology partnership
• May 2009 – OpenX closes $10 million Series C funding round led by DAG Ventures
• April 2009 – OpenX Ad Exchange launches, establishing the company as a pioneer in Real-Time Bidding exchange technology
• April 2008 – Former Yahoo! SVP of Global Ad Marketplaces Tim Cadogan appointed to position of OpenX CEO
• February 2008 – Digital media veteran and former Aol Chairman & CEO Jonathan Miller appointed to OpenX board Chairman
• February 2008 – OpenAds closes $15.5 million Series B led by Accel Partners
• June 2007 – OpenX forerunner OpenAds closes $5 million Series A led by Index Ventures
• 1998 – New open source ad serving project launches and gains massive, global adoption

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