These policies apply to our demand partners, meaning anyone who buys inventory on the OpenX Ad Exchange. These policies don’t replace or alter your OpenX Ad Exchange agreement – they are in addition to those terms. OpenX may update these policies from time to time.
Prohibited Creatives and Related Content
You cannot use the OpenX Ad Exchange for ads that do any of the following (or link to any website or other online property that does any of the following):
You can only use the OpenX Ad Exchange for ads that do any of the following (or link to any website or other online property that does any of the following) if you have prior written approval from OpenX (email sufficing):
At OpenX’s sole discretion, OpenX may assess a surcharge for any violation of these policies and/or immediately terminate your access to the Ad Exchange (in addition to any other legal or contractual remedies). If OpenX assesses a surcharge, we will use our reasonable discretion to set the amount of the charge, taking into account the nature of the violation, the additional work and expense OpenX incurred in dealing with the violation, and the harm done to the OpenX Ad Exchange, OpenX’s reputation and/or to other OpenX clients.
Effective January 16, 2013