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Press Releases

OpenX and Purch Expand Header Bidding Partnership

Increased demand and expert yield management drives 400% lift in OpenX-driven monthly revenue Los Angeles and New York – February 8th, 2016 – OpenX, a leader in creating programmatic advertising marketplaces, and Purch, a digital content and commerce company that reaches 100 million consumers and businesses monthly, today announced an expanded partnership with the successful […]

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OpenX Unveils Real-Time Guaranteed

The first platform to transact guaranteed deals with programmatic technology and audience syncing Los Angeles and New York – January 26, 2016 – OpenX, a leader in creating programmatic advertising marketplaces, today announced the launch of real-time guaranteed (RTG), the first solution to enable direct, guaranteed deals executed over programmatic technology with audience syncing and […]

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OpenX Announces Record Revenue and EBITDA; Positive Net Income

Company Doubles Revenue and Triples Profits In Two Years Net Revenue of $140 Million Positive Net Income 40% Organic Year-Over-Year Growth 100% Year-Over-Year Mobile Revenue Growth Added 250 Publisher Clients LOS ANGELES and NEW YORK – January 19, 2016 – OpenX announces record results for 2015, reporting $140 million in net revenue representing a 40% […]

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Quebecor Selects the OpenX Ad Technology Platform

Cloud-based Ad Server will monetize and manage digital advertising inventory Los Angeles and New York – December 22, 2015 – OpenX, a leader in creating programmatic advertising marketplaces, today announced that Quebecor Media has selected OpenX’s Ad Server technology platform to manage and monetize its digital advertising inventory. The agreement will apply to serving ads within […]

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OpenX Co-Founder and CRO Jason Fairchild Appointed Co-Chair of IAB Programmatic Council

OpenX, a leader in creating programmatic advertising marketplaces, today announced that the IAB has appointed Jason Fairchild, Co-Founder and CRO of OpenX, as a co-chair of the IAB Programmatic Council. Led by the IAB’s Benjamin Dick, Director of Industry Initiatives, Jason joins current co-chairs, Bob Arnold from Google, and Jason White from CBS Interactive, to help advise the industry through the rapidly changing programmatic landscape.

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OpenX Strengthens Leadership Team

OpenX, a leader in creating programmatic advertising marketplaces, today announced Michael Radovancevich as Chief Technology Officer, and the appointment of Douglas McPherson to Chief Administrative Officer and General Counsel, from his previous position of Chief Legal Officer.

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OpenX and Graphiq Expand Relationship With Header Bidding

Increased Demand Drives Significant Revenue Lift Los Angeles and New York – December 1, 2015– OpenX, a leader in creating programmatic advertising marketplaces, and Graphiq, formerly FindTheBest, the leading operator of vertical search engines and provider of interactive data visualizations, are excited to announce an expanded relationship with the integration of header bidding into Graphiq’s […]

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OpenX Named First Certified Partner for PubNation’s Newly Launched Ad Quality Platform for Publishers

OpenX, the recognized leader in quality for programmatic advertising, today announced that it is the first certified technology partner for PubNation’s newly launch Ad Quality Platform. PubNation, an ad quality management platform, launched the certified partners program as part of a global initiative aimed at helping the programmatic advertising industry combat “bad ads,” that degrade consumers’ online experience.

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OpenX Fills Knowledge Gaps with The School of Programmatic

OpenX, a leader in creating programmatic advertising marketplaces, today announced the launch of its educational initiative, The School of Programmatic. The programme has been launched in response to a recent survey commissioned by OpenX in which 100% of the 183 respondents – comprising UK based media agencies, publishers and technology providers – said they need further education into programmatic advertising.

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